Michaels Icecream Burger



About Us:

Michael’s Icecream Burger is the first of its kind, Conceptualised in New York.  “CRUNCHILICIOUS!!!” – Hot & Crunchy on the outside, Cold & Mushy on the inside. We also serve the most creamiest ice cream Scoops & Sundaes.  

Michael’s Icecream Burger is UNIQUE!!! and highly profitable in all the ways…

  • Low Investment
  • Highest profit margin compare to any other competitor (150% to 300% Profit Margin)
  • Highly affordable prices ( Rs. 40/- to Rs. 140/-)
  • Available in 3 Formats –  Mobile Vehicle, Mall Kiosk, Independent Store

About Michael:  

Enthusiastic and adventurous, Varun Michael Sequeira is an established entrepreneur with vast experience in building and managing start-up businesses in various sectors of Transport, Automobile, IT consulting, Food & Beverage Industry. An Automobile Engineer by qualification, he has an undying passion for cars and can turn any hooptie into wheels on fire. He heads the Bangalore Food Truck Association as the President and does not miss an opportunity to expand his horizons in this field.

Being a jet setter, Varun loves to explore different cultures and lifestyles across the globe and ensures to bring back ideas that can be incorporated into his businesses. He has traveled most parts of India, Sri Lanka, South East Asia, Australia and the United States of America.

“HAKUNAMATATA” is the motto of his life and he never ceases to enjoy the magic of living life to the fullest!! With his business acumen, experience and travel, he was able to carve out the perfect “low investment high-profit business model”.


Commenced Operations

Operations Commenced On: 2017

Franchise Commenced On: 2019

Franchise Details


Investment: INR 5lac – 10lac

Franchise/Brand Fee: INR 100000

Royalty/Commission: 10 %


State Wise

Investment: INR 5lac – 10lac

Unit/Brand Fee: INR 500000

Master/Brand Fee; INR 300000

Royalty/Commission: 3 %

City Wise

Investment: INR 5lac – 10lac

Unit/Brand Fee: INR 500000

Master/Brand Fee: INR 200000

Royalty/Commission; 5 %

Expansion Locations


Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttaranchal, Uttar Pradesh


Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana


Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha


Gujarat, Rajasthan, Maharashtra, Goa


Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand


Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu

Franchise Details

Exclusive territorial rights to a unit franchisee: Yes

Likely pay back period of capital for a Unit Franchise: 6-11 Months

Other investment requirements: working capital of 50000


Type of property required for this franchise opportunity: Commercial

Floor area requirement: 100 – 500 Sq.ft

Preferred location of unit franchise outlet: corporate offices, Malls, tourist destinations or any high foot fall area


Detailed operating manuals for franchisees: Yes

Franchisee training location: Bangalore

Is field assistance available for franchisee ? Yes

Expert guidance from Head Office to franchisee in opening the franchise: Yes

Current IT systems will be included in the franchise: Yes


Do you have a standard franchise agreement? Yes

How long is the franchise term for? 5 Years

Is the term renewable? Yes


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